Akshya Tritiya 

The word “Akshaya” means the never diminishing in Sanskrit and the day is believed to bring good luck and success.

Kubera received his wealth and position as custodian of wealth and property along with Goddess Lakshmi on this day, by praying to Lord Shiva at Shivapuram.

Myths & Legends

 The day also marks the beginning of the “SatyaYug” or the Golden Age – the first of the four Yugas.

 In the “Puranas”, the holy Hindu scriptures, there is a story that says that on this day of Akshay Tritiya Vedavyas along with Ganesha started writing the great epic Mahabharata.

 Ganga Devi or Mother Ganges also descended to earth on this day.

 This is traditionally the birthday of Lord Parasurama, the sixth incarnation of Lord Vishnu.

The Golden Link 

The word “Akshaya” means imperishable or eternal – that which never diminishes. Initiations made or valuables bought on this day are considered to bring success or good fortune. Buying gold is a popular activity on Akshaya Tritiya, as it is the ultimate symbol of wealth and prosperity. Gold and gold jewelry bought and worn on this day signify never diminishing good fortune. Indians celebrate weddings, begin new business ventures, and even plan long journeys on this day.

Option to Buy Gold

Their are many option available in the market. Before buying  Gold it is understand whether one is purchasing for investment or Jewellery.

Following are most Attractive Option available

  • Gold Jewellery
  • Gold Coins
  • E-Gold
  • Gold ETF
  • Gold Fund